Things To Do in Sapporo: Ramen, Beer, Snow, and More!
Nestled in the heart of Hokkaido, Sapporo is a vibrant city that blends modern attractions with breathtaking natural beauty. Known for its winter wonderland landscapes, world-famous Sapporo Snow Festival, and delicious local cuisine, this northern gem has something for every traveler. Whether you’re visiting in the snowy months for skiing and hot springs or exploring the lush summer scenery, Sapporo offers a unique mix of cultural, culinary, and outdoor experiences.
In this guide, we’ll take you through the top 10 things to do in Sapporo, from savoring a steaming bowl of miso ramen to strolling through historic parks and lively markets. Get ready to explore the best this dynamic city has to offer!
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Sapporo Beer Museum
A visit to the Sapporo Beer Museum is a must for beer lovers and history buffs alike. As Japan’s oldest beer brand, Sapporo Beer has a rich brewing tradition dating back to 1876. The museum offers insight into the history of beer-making in Japan, along with exhibits on the brewing process. Don’t miss the tasting area, where you can sample fresh Sapporo Beer, including a limited-edition brew only available at the museum. For an even more immersive experience, head to the adjacent Sapporo Beer Garden and enjoy a classic “Genghis Khan” lamb barbecue with your drink. The basic walk through tour is free or you can purchase a guided touring experience.
Stroll Along Tanukikoji Shopping Street
For shopping enthusiasts, Tanukikoji Shopping Street is the best place to find souvenirs, fashion, and local goods. This covered arcade has been a shopping hub for over 150 years and is home to Tsubaya Knife Store, a famous shop selling high-quality Japanese knives. Whether you’re looking for traditional crafts or modern fashion, this lively shopping street has something for everyone.
Try Sapporo’s Famous Soup Curry
Sapporo is the birthplace of soup curry, a flavorful dish packed with spices, vegetables, and your choice of meat or seafood. It’s a must-try for food lovers! One of the best places to experience this local specialty is Suage, known for its perfectly spiced broth and tender, deep-fried ingredients. Another top choice is Garaku, which offers a rich and hearty soup base. For those who like a little heat, SAMURAI Soup Curry allows you to customize your spice level for the perfect kick.
Odori Park & Sapporo Snow Festival
Stretching over 1.5 kilometers in the heart of the city, Odori Park is a year-round green oasis perfect for a leisurely stroll. However, it truly comes alive in February during the Sapporo Snow Festival, one of Japan’s most famous winter events. The park transforms into a winter wonderland featuring massive ice and snow sculptures, illuminated displays, and winter activities. This one of a kind event only is around for a couple of weeks in the winter time so I suggest planning ahead because it is worth it! Whether you visit in winter or summer, the park offers a great view of Sapporo’s skyline and is a peaceful retreat from the bustling city.
Go up the Sapporo TV Tower
For a breathtaking panoramic view of Sapporo, take the elevator up the Sapporo TV Tower at the eastern end of Odori Park. Standing at 147 meters, the tower provides an excellent vantage point, especially in the evening when the city lights up. In winter, the view is even more magical as you can see the illuminated snow sculptures of the Sapporo Snow Festival from above.
Savor a Bowl of Hokkaido Udon
While ramen gets much of the spotlight, Hokkaido-style udon is another must-try dish in Sapporo. Udon noodles in Hokkaido tend to be thicker and chewier, often served in a rich, warming broth. Takara Udon is a great spot to try handmade udon with fresh, locally sourced ingredients. For a unique twist, visit Waraku, which offers tempura udon with crispy, perfectly fried seafood and vegetables.
I still dream about this simple but complex bowl of udon!
Experience Susukino’s Nightlife
Sapporo’s Susukino district is Japan’s northernmost entertainment district, packed with bars, izakayas, and nightclubs. Whether you’re looking for a cozy whisky bar, a lively karaoke spot, or a late-night bowl of ramen, Susukino has it all. For an authentic Sapporo nightlife experience, stop by Bar Yamazaki, one of the city’s oldest whisky bars, or explore the neon-lit streets filled with endless dining and entertainment options.
Take a Day Trip to Otaru
Just a 30-minute train ride from Sapporo, Otaru is a charming port town famous for its historic canal, glasswork shops, and fresh seafood. Stroll along the Otaru Canal, lined with old warehouses and street lamps, creating a nostalgic atmosphere. Don’t miss the Otaru Music Box Museum, which showcases beautifully crafted music boxes, or indulge in fresh sushi at Sankaku Market. Otaru is also known for its delicious sweets, so be sure to try a slice of the famous LeTao cheesecake.
Warm Up at one of Sapporo’s Cozy Coffee Shops
Sapporo’s coffee culture is thriving, with a mix of specialty roasters and charming cafes perfect for warming up on a cold day. Morihico Coffee is a local favorite, housed in a rustic wooden building with a cozy atmosphere and expertly brewed coffee. For a modern and stylish vibe, Shelter Café is a must-visit, offering beautifully crafted lattes in a minimalist setting. Another hidden gem is PARK/PERK, known for its high-quality single-origin coffee and relaxing atmosphere, making it a great spot to unwind.
Explore the Famous Ramen Alley
Sapporo is synonymous with miso ramen, and the best place to try it is at Ramen Yokocho, or Ramen Alley, a narrow street lined with small ramen shops. Some of the most famous spots include Sumire, which serves rich, flavorful miso ramen, and Shirakaba Sansou, known for its creamy broth topped with buttery corn and chashu pork. No matter which shop you choose, you’re in for a warm and satisfying meal.
Top 10 Things To Do in Sapporo: Overall Experience
Visiting Sapporo is an unforgettable experience, no matter the season. From savoring rich miso ramen and warming up with a cup of specialty coffee to exploring historic sites and breathtaking landscapes, the city offers something for every traveler. Whether you’re admiring the stunning snow sculptures at the Sapporo Snow Festival, taking in panoramic views from the TV Tower, or enjoying the vibrant nightlife of Susukino, Sapporo blends urban charm with natural beauty effortlessly. With its welcoming atmosphere, incredible food, and unique cultural experiences, Sapporo is a destination that will leave you with lasting memories and a desire to return.
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